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Led by two sustainability veterans, GSL team members draw on the combined communications experience of a half century of domestic and international engagement on sustainability in mining, energy, forestry, aquaculture, biotechnology, pharmaceuticals and manufacturing in Canada, the United States, Indonesia, Australia and throughout South America and Europe.

Team members have worked with leading global industry, government, academic and environmental/social agencies to establish the environmental reputation of a wide range of industrial sectors. We’ve participated in every stage of campaign planning and execution—from research to implementation to evaluation.


Tom Tevlin has spent more than 20 years promoting sustainable industries and building public understanding of corporate social responsibility within the natural resources and manufacturing sectors. A journalist by training, he co-founded the Forest Alliance, where he served variously as Executive Director, President and Chief Executive Officer. Tom has led delegations to UN sessions in New York, Geneva, the Hague, Denpasar, Johannesburg and Copenhagen. He is a former member of the University of BC Faculty of Forestry Advisory Council, numerous committees of Forest Products Association of Canada and the North America-wide Wood Promotion Network, PricewaterhouseCoopers ISO External Oversight Committee, a founding board-member of First Dollar Alliance and past member of the BC Provincial Minister’s Advisory Council on Certification as well as various advisory groups to the Canadian government. President and CEO of Greenspirit Strategies Ltd., ConsensusWorks Consultants Inc. and electricPR Media Inc., Tom is based in Vancouver, Canada.

Trevor Figueiredo has national and international experience in communications, public relations and sustainable development. He has worked within the highest levels of the Canadian federal government, including the Privy Council Office and the Canadian Embassy in Washington, DC where he gained expertise assisting International Financial Institutions such as the World Bank. Trevor has addressed the United Nations Intergovernmental Forum on Forests, attended United Nations Climate Change negotiations and given briefings on a wide range of sustainability issues to leaders in the international marketplace.  Trevor works with international clients in the energy, forestry, mining, and manufacturing sectors.  Senior Vice President, Policy and Planning for Greenspirit Strategies Ltd., and President of Figueiredo Communications Inc., Trevor is based in Vancouver, Canada.

David Brett grew up in a Vancouver mining family and has a diverse business background. Serving in various roles with TSE & NASDAQ listed Cusac Gold Mines Ltd. since 1985, including President & CEO 2004-2008 (exited on a merger), David helped manage the company’s flagship Table Mountain Gold Mine near Cassiar, BC, a producer in the 1980s, ’90s and 2006-2007. With explorer Pacific Bay Minerals Ltd., David also held various leadership posts since 1985 (CEO, 1994-1999, and 2007 to present) working on projects in the Yukon, Brazil, Argentina, Quebec, BC and elsewhere, most recently focused on uranium. In 1998, David enrolled in the SFU Executive MBA program and while there launched Knexa, an award-winning ecommerce and enterprise software company focused on knowledge exchange technologies. An acknowledged expert and published author in the field of Knowledge Management, David has been a frequent speaker at industry events. He is also a faculty member in the Trinity Western University MBA program as a part-time instructor (MBA 672, Venture Finance) and is a Mentor in SFU’s Mentors in Business Program. David has an MBA from SFU and a BA from UBC. A Senior Advisor to Greenspirit Strategies Ltd., David lives in New Westminster.

Dawn Sondergaard has spent 10 years in advertising and marketing in Canada and Australia, where she planned/bought media both nationally and internationally. After working for a large Canadian ad agency in Vancouver, Dawn launched a retail children’s clothing store, building a loyal clientele before finally selling the business seven years later.  During her time as a successful business owner and operator, Dawn established a local retail business organization where she gained experience in municipal issues and helped relaunch the annual local community festival.  Upon relocating to Australia, Dawn worked for News Limited and provided sales and research for an image design company. A Senior Consultant with Greenspirit Strategies Ltd.  with a Marketing/Advertising diploma from the BC Institute of Technology, Dawn is based in Vancouver, Canada.

Maldwyn Thomas has many years of hands on experience in the areas of foreign policy, international trade and market development. A former diplomat, he served in a variety of capacities including Minister, Economic and-Commercial, Consul General and Ambassador. Foreign postings have included Hamburg, Stockholm, Hong Kong, Moscow, Vienna, Tokyo, Paris, Duesseldorf and Jakarta. At various times Mr. Thomas had responsibility for managing trade relations with Europe, Latin America, Asia/Pacific, Africa and the Middle East. He also served as a Senior Advisor to the United Nations’ International Trade Center, Geneva, Switzerland, with special responsibility for assisting developing countries in the management of their foreign trade services. Mr. Thomas was recently stationed in Brussels, Belgium, as Managing Director of the Pulp and Paper Information Center. He also acts on a consulting basis to the International Futures Program of the OECD, Paris, France. A Special Advisor to Greenspirit Strategies Ltd., Mr. Thomas is fluent in English, German, Norwegian and French, and also has knowledge of Swedish, Russian, Spanish, Japanese, Italian and Dutch.

KC Miller is a flourishing leader in both of her communities at school in Ontario and at home in BC. Transitioning into her third year of Communications studies at Carleton University, her works have been published in both the Charlatan newspaper and Banar magazine of Ottawa, Ontario. As the Media & Public Relations Chair representative of her fraternity organization, KC also manages their WordPress, Twitter, Facebook, LinkedIn and website content. KC has travelled all over the world and most recently volunteered on a trip to Fiji where she taught English, conducted educational workshops and aided in a schoolhouse construction project. In the past year she has worked as a marketing assistant with EwomenNetwork, as a sales associate at Mystic Wardrobe, and as a sales representative for Diageo, a Fortune 500 beverage company. Today, KC is a communications associate at Greenspirit Strategies Ltd.